👋 Hi, I’m

David Gorshein

I'm a |

Creative strategist and educator with a Ph.D. in Performance, specializing in crafting impactful campaigns and experiences that resonate across cultures and platforms.

About me
I’m a creative strategist and educator with a passion for storytelling, cultural resonance, and audience impact.

My approach blends agency leadership with academic depth, connecting ideas to experiences that move people. As Creative Director at The Sheppard Group, I lead campaigns for iconic brands like Pizza Hut (Global, U.S., Canada), Taco Bell, USTA, and Chase. My experiential work spans immersive video, live events, and cross-platform campaigns—and has garnered attention from outlets such as The New York Times. I also serve as a Continuing Lecturer at UCLA, where I teach large-scale digital courses on storytelling and performance. My teaching reaches a thousand students annually and has earned recognition for innovation in digital learning.

Courses Taught
2 +
Awards
0 +
World Premiere
0
Brands
0
Education
  • Ph.D

    Theater and Performance Studies

    University of California, Los Angeles

  • B.A. with High Honors

    Communication
    Text to Performance

    University of Michigan, Ann Arbor

Skill
Strategic Leadership
100%
Storytelling
100%
Content Strategy
100%
Live Event Production
100%
Community Engagement
100%
Cross-Functional Collaboration
100%
AWARDS
  • Best Conference, Biz Bash Event Experience Awards

    Taco Bell Franchisee Convention: “Unstoppa-Bell”

  • Nominee, GLAAD Media Award, Outstanding Talk Show Episode

    Conan, First same-sex wedding aired on Late Night TV

  • Merit Excellence Review

    UCLA 2024

  • Continuing Lecturer Status

    UCLA 2019

  • Fellow

    Mellon Program on the Holocaust in American and World Culture

  • Recipient

    UCLA Library Affordable Course Materials Initiative


  • Grants

    UCLA Office of Instructional Development

  • Research Fellowship, Moscow, Russia

    UM Global Intercultural Experience

  • Fellowship

    UM Global Intercultural Experience

  • Research Prize

    James Pendleton Foundation

  • Debut Prize, LGBT Focus Group

    Association for Theater in Higher Ed

  • Performance Studies

    Northwestern University Summer Institute

Creative

Taco Bell Drag Brunch
More
Mexican Pizza: The Musical Live
More
Freckled Sky
More
Pizza Hut Late Night Delivery
More
Pizza Hut Internal Comms
More
Ambition Accelerator
More
Digital University
More

Academic

Watch Me Teach

Publications

Social
When Conan O'Brien Married Us on Live TV
More
'It Gets Better’ on Cable, with Commercials
More
No Vacancy
More
Four More Years!
More
Maintaining the Sanctity of Gay Marriage
More
Peer-Reviewed
“Bursting the Bubble” in A Critical Inquiry into Queer Utopias, Edited by Angela Jones
Theatre Journal
David Mamet and American Macho
Jews on Broadway
Transposing Broadway
The Dig: Death + Genesis + The Double Helix
Journal of Modern Jewish Studies
Israel/Palestine and the Queer International

Teaching

UCLA

I’m currently a Continuing Lecturer at UCLA School of Theater, Film & Television, where I’ve taught 65+ courses, including

Online
-Introduction to Theater
-History of American Musical Theater

On Campus / Hybrid
-Introduction to Theater
-History of American Musical Theater
-History of American Theater and Drama
-Global Theater History 1
-Global Theater History 2
-Global Theater History 3
-Play Reading & Analysis
-Jewish Theater
-Classical and Medieval Theater

As an instructional designer, I’ve won the UCLA Library Affordable Course Materials Award to make textbooks more accessible to my students.
And I’ve served as a rep for UCLA Admissions since 2012.

California State University, Long Beach

-Theater, Protest & Social Change
-Dramatic Theory and Criticism

Loyola Marymount University

-Western Theatre History and Literature 2
-19th Century US Theater

American Musical and Dramatic Academy

-Early Theater Traditions
-American Theater History
-Musical Theater History

Testimonials